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TellZim News > Blog > Local > Multimedia’s PR manager shines at IPRC awards
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Multimedia’s PR manager shines at IPRC awards

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Last updated: December 18, 2021 1:48 pm
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Elizabeth Mukabeta of MultiMedia receiving an award at IPRCZ
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Kimberly Kusauka

Multimedia Public Relations and assistant media executive Elizabeth Mukabeta recently shined in the Institute of Public Relations and Communication Zimbabwe awards (IPRCZ) where the organisation scooped two awards.
Multimedia scooped an award in Best Public Relations and Communications Events and Mukabeta won an award in the category of Young PR and Communication Practitioner of the Year (40 and below) and was also first runner up in the Category of Corporate Communications Personality of the year.
Mukabeta said she was thrilled about winning the award, which she said, was a lifetime opportunity after she had been in the media industry for more than 10 years.
“I am very excited and happy with the award, it is my valued achievement because this is my first award since I have been in the industry for more than 10 years,” said Mukabeta.
She said winning her first award made her realise that she has the potential to do better if she continues working hard.
“I now believe in myself and I will keep on working hard to achieve and get more recognition hence achieve more,” said Mukabeta.
Women have been shying the media industry especially in the newsrooms because of issues related to sexual harassment from male counterparts and in organisations where they seek comments and clarity on stories.
However, there are female journalists who managed to stay in the media fraternity regardless of all the hindrances who include Sunday Mail Editor Victoria Ruzvidzo, Zimbabwe Independent Editor Faith Zaba, ZiFM senior reporter Martha Mamombe and veteran photojournalist Anne Mpalume.

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